187N · Create demand · operated service
Creators & Talent
From the right shortlist to the final delivery.
Creator campaigns without the scattered briefs, missing rights and endless status chasing. AI supports research; people own the relationships.
- AI-assisted creator research and fit scoring
- Operator-approved shortlists
- Human-led outreach and negotiation coordination
Approve a creator to add them to your cast.
Hermes scouts, scores and briefs. You approve the cast — we handle the intro, contract and rights.
180K reachLoft · 1/4Boutique ring-light UGC — warm, product-first, close-up hooks.
187N Creator Engine
Cast the creator · pick the scene · we connect you
Approve a creator to add them to your cast.
Hermes scouts, scores and briefs. You approve the cast — we handle the intro, contract and rights.
180K reachLoft · 1/4Boutique ring-light UGC — warm, product-first, close-up hooks.
Interactive demo · reference casting profiles and imagery · not client campaign results
From bottleneck to handoff
What changes for your team.
Briefs, profiles, negotiations, rights, deliverables and results fragment across inboxes and spreadsheets, so every campaign starts from zero.
An operator-approved shortlist, coordinated briefs and a visible record of deliverables, revisions and usage rights.
What we take on
- AI-assisted creator research and fit scoring
- Operator-approved shortlists
- Human-led outreach and negotiation coordination
- Campaign briefing from live creative learning
- Deliverable, revision and usage-rights tracking
- UGC and campaign coordination
- Performance memory for the next shortlist and brief
- Creator operations visible in Mission Control
Before we start
Clear inputs.
A useful first loop.
- 01Audience criteria, campaign brief and approved claims
- 02Creator budget, deliverables and usage-rights requirements
- 03A decision maker for shortlist and final content approval
A good fit
Brands with proven offers, clear audience criteria and defined usage needs
Teams that want creator learning connected to creative and media
Not the right fit
Teams expecting invented creator identities or performance promises
Brands that want AI to own sensitive relationship decisions
Connection
Every outcome sharpens the next decision.
Every cast creator feeds Mission Control — and the next brief.
Built to learn. Run with accountability.
Self-improving. Under control.
Stop solving the same problem twice.
Approved answers, insights and corrections carry into the next run. Your team builds on what already works.
Shopifyconnected
Meta Adssynced
Stripescoped
Google AdssyncedYou decide what AI can do.
Clear access rules. Recorded activity. Human approval for consequential decisions. You stay in control.
Your first step · free 30-minute audit
Find the first thing worth taking off your plate.
We review your bottleneck, map what 187N could take over and agree on a sensible next step. You leave with an honest fit verdict—not an obligation.
Included in Full Stack or available as a scoped add-on. Creator and talent fees are separate unless expressly scoped.
Book a free Growth Systems AuditNo commitment. No need to choose the whole stack.
FAQ
Straight answers.
Does AI handle the creator relationship?
No. Human operators own outreach, negotiation coordination and final selection. AI helps structure research, fit signals and delivery context.
Are creator fees included?
Creator and talent fees are separate unless expressly included in the written scope. The workflow is available in Full Stack or as a scoped add-on.
What about usage rights?
Rights requirements are defined with the brief and tracked alongside the content. A delivery is not automatically permission to use an asset in every channel.
Are the people in the demo real campaign results?
The room is a reference demonstration of the selection and delivery workflow. It is not a client case study, endorsement or performance promise.
What happens on the audit?
In one free 30-minute working session, an operator maps the repeated work, the data it needs, its decision rights and the approvals it must keep. You leave with a sensible first Hermes loop and an honest fit verdict.